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789

对美国实体零售商来说,2019年又是惨痛的一年,尽管整体消费依然稳健。
根据市场研究机构Coresight Research的数据,今年迄今为止,美国零售业已宣布关闭9302家门店,较2018年增加59%,创下自2012年该机构开始跟踪这一数据以来的新高。不过,这一数字仍远小于该机构今年夏季时预测的1.2万家。
今年美国零售业的破产加剧,很多陷入困境的连锁店被迫减少门店数量,这导致了关店数量的大幅增长。
Coresight的数据显示,Payless、Gymboree、Charlotte Russe与Shopko这四家零售商的破产就导致3720家门店被关闭。
折扣连锁店Fred‘s在9月份申请破产,并关闭564家门店。Forever 21也在同月申请破产,并宣布计划关闭至多178家门店。
Ann Taylor、Family Dollar、GNC、沃尔格林、维多利亚的秘密和JCPenney等其他零售商也减少了门店数量,以节省资金,专注于业绩较好的门店。
随着网上购物继续取代实体商店的购物,并蚕食零售商的利润,未来几年可能还会有数以千计的商店关门。高负债和租金也加重了传统零售商的负担。
瑞银在今年4月的一份研究报告中估计,目前在线销售约占美国零售总额的16%,但预计到2026年,这一比例将升至25%。这可能导致7.5万家商店被关闭。
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