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配合JATI品牌25周年, 总部位于吉打州的SW Food Group推出了全新的优质大米系列。该公司皆将本地的大米质量和口感，提升到与进口的大米质量相近。这能让消费者对本地大米的质量感到认同，间接的也让本地稻农福利相对的提升。

全新的优质大米系列将选自我国主要粮仓区最肥沃的农地，经过严格的质量控制，精心加工和包装，确保只有最好的大米才能到达您手中。这系列将很快在我国的各大霸级市场和超市推出。

SW Food Group还推出了Keluarga Kreatif Jati 2，这是我国首个在线烹饪比赛，预计数百名来自我国的参赛者提交他们的烹饪视频，以争夺“最佳在线厨师”称号。

这项比赛可在Jati脸书下载表格，然后提交本身如何使用Jati产品的烹饪视频，截止日期2019年10月31日。这项比赛的获胜者将获得RM 5,000奖金和一年的Jati大米供应。

JATI Signature Super Spesial Tempatan和Keluarga Kreatif Jati 2在线烹饪比赛由农业及农基工业部副部长沈志勤受邀主持推介礼，并由SW Food董事Dato’Julainie bin Mohd Salleh, 和集团高级经理蔡庆仁在吉隆坡Bangsar South的Capri by Fraser见证。

有关Jati或Jati Signature Premium系列的更多详情，请致电012-4090120或发送电子邮件至kjchua@malaysiarice.com联系蔡庆仁。有关Keluarga Kreatif Jati 2在线烹饪比赛的更多详情，请致电012-4832426或通过官方电子邮件registerforkkj2@gmail.com与Andrew Chan联系。